On Saturday, March 28, 2009, at 8:30 pm, millions of people around the world will take part in Earth Hour-a global event in which millions turn out their lights to make a statement of concern about our planet and climate change. Sponsored by World Wildlife Fund, Earth Hour got started just two years ago and is now the largest event of its kind in the world. Last year, more than 50 million participated and the lights went out at the Empire State Building, the Golden Gate Bridge, the Sydney Opera House and the Coliseum in Rome, just to name a few. Even Google's homepage went black for the day! In Israel, President Shimon Peres personally turned off lights in Tel Aviv.
In 2009, Earth Hour is even bigger with more than 250 cities in 74 countries taking part, Atlanta, Chicago, Las Vegas, Los Angeles, Miami and Nashville among them. Around the world cities like Moscow, Hong Kong, Mumbai, Shanghai and Mexico City will turn out their lights.
Earth Hour is an example of how BIG buzz ideas really pay off. Check out their video at http://www.youtube.com/watch?v=BjWD8pbK5t8.
If you're a small business owner without a clue as to how to launch a big buzz idea, contact us to discover how to leverage your expertise, attract new customers and grow your business. It's easier than you think, especially with the help of a Certified Guerrilla Marketing Coach. Sign up today at www.boostyourbottomline.com/freebie for your free Jumpstart Coaching call.
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Thursday, March 26, 2009
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