Consumers Hungry for Deals

Discount stores such as The Dollar Store and Dollar General are still laughing at the recession. Do some consumers need to buy those pink paper plates? Probably not, but hey – they’re only a dollar. What a deal! Consumers these days are more conscience of how they spend their money than ever before. Although most have stayed brand loyal, many will just go with whatever is the cheapest. Sure- you don’t want to be known as the “cheap” guy, but think about offering a summer special, or join forces with another business to lure deal hungry customers to your doorstep.

~ Holly George & Your Spitfire Promotion TeamWe roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

NFL Draft changes TV Lineup

Back in the day, the NFL didn’t even want the NFL Draft televised. Fast forward 75 years; not only is the NFL draft televised, it is watched by nearly 40 million people. It is officially must-see TV. This year the draft will kick off in prime time for the first time. This benefits everyone; audiences get another day or night to hold draft parties, and broadcasters get the prime spots to advertise. Think of a win-win promotional event that will benefit you and other area businesses.

~ Holly George & Your Spitfire Promotion TeamWe roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Is Kate Gosselin the new Sanjaya?

Former “American Idol” Season 6 contestant Sanjaya Malakar made it through most of the season despite lacking overwhelming talent, due to a mix of heavy Internet lovers and haters. Websites and radio guru Howard Stern both heavily lobbied for Malakar to stay on Idol. Current “Dancing With the Stars” contestant, Kate Gosselin and her dance partner Tony, begged people to vote for Kate, even if they hated her. The key to getting the Sanjaya effect behind Gosselin will be organized support in the media. Think of intriguing ways to team up with other businesses to entice the media.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Fairytale Ending for Phil Mickelson

Phil Mickelson won his third green jacket at the Masters on April 11th. It was an emotional win for Mickelson, whose wife, Amy, had not been at a tournament since she was diagnosed with breast cancer 11 months ago. Determined to win for his family, he scored the lowest score at Augusta in nine years. After the 18th hole, he shared a warm tearful embrace with his wife as he walked to the scoring trailer. With the endless media coverage of Tiger Woods, I saw Mickelson’s win as a “breath of fresh air.” Drive and determination pay off. There will always be unwanted distractions; ensure your business goals are in check.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Betty's Big Comeback

After 60 years of show business, Betty White’s comeback has just begun. After appearing opposite Sandra Bullock on The Proposal, Betty says she's having a blast and didn’t realize how she could have had been away. Her Super Bowl Snickers commercial created a new generation of fans, in addition to a massive Facebook campaign that was launched to land Betty a Saturday Night Live hosting gig. She'll be taking the stage at the SNL studio in May. Brainstorm ways your business can join forces with recognized brand names to establish a new following.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

iPad for every "Modern Family"

This past Wednesday’s episode of Modern Family showcased the iPad; Apple’s newest product that promises the best way to experience the web. On "Modern Family," Claire was eager to buy an iPad for husband Phil's birthday and set her alarm to stand in line. She snoozed past the opportunity, enlisted her family's help and, by episode's end, was able to get hold of the prize item. Very smart on Apple’s end to showcase their iPad on a popular show days before the iPad release. Analysts believe there were around 700,000 iPads sold this past weekend. At upwards of $500-$800 a pop, that’s a lot of pad. Think of clever ways to showcase your new product or service.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com