American Idol a Big Deal

Each week on American Idol, contestants receive advice from a “seasoned” mentor in hopes to better their chances of sliding through to the next round. The most recent guest to give advice was Miley Cyrus. Would I call her seasoned? Based on profits, yes. At only 17, Miley is one of the most successful female actresses turned pop-star. It’s a big leap from her Disney days. Who else performed at the Idol results show? Fellow Disney stars– Joe Jonas and Demi Lovato. With millions of weekly Idol viewers, I bet the Disney brand was happy. Where can your business make a guest appearance to boost relevance and sales?

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Who's Got Your Back?

First Tiger Woods, now Jesse James. I feel so bad for Sandra Bullock, who should be on top of the world with her recent Best Actress Oscar, but is instead hiding out and cancelling promotional events. I hope she is surrounding herself with supportive friends and family who have her best interests at heart. Same goes for your business… surround yourself with business partners who’ve got your back. And for your pocket’s sake, invest the time to decipher meaningful collaborative gigs. If you have to start small, so be it; one good partner is better than none.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Tiger's Return

Tiger Woods will be returning to golf at the Masters beginning April 8th. The highest TV rating for the Masters was in 1997, when Tiger Woods, then 21, became the tournament's youngest champion with a record 12-shot victory. Obviously, the ratings will be through the roof with his return after his 4-month hiatus. I’m wondering if there will be cheers or jeers. Well, there will be plenty of viewers to find out. If your business is in need of a ‘come-back’, think about cost-effective ways to fuse your marketing with your perfect power partners.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

To Pass or Not To Pass

Health care reform is such a hot button, and quite frankly, we’re sick of hearing about it! Pass it. Don’t pass it. Just get off center. If our clients ran their businesses the way Congress (with all due respect) runs, sales would be stagnant. Hmmm. Republicans and Democrats need to collaborate. There’s a reason we’ve stuck to collaborative MARKETING. We like our successful track record. It seems that politics today is just no fun!

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

March Madness

As the NCAA basketball tournament kicks into gear this week, March Madness will be taking over your workplace. There will be office pools, team upset predictions, and smack talk around the water coolers. Amid the chaos, some say productivity and earnings may take a hit, but others say the shared experience is good for business. I think collaborating with other organizations to promote a high stakes NCAA tournament pool would increase the work dynamic. Someone who dreads going to work might come energized about the games. Likewise, promoting the pool could increase camaraderie and boost productivity.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Toy Story

Collaborating marketing efforts is nothing new. Disney and McDonald’s have mastered the art of business collaboration and cross promotion for more than a decade. When a new major animated film was set for release by Disney, consumers anticipated the Happy Meal toys at McDonald’s to tie-in with the film. The relationship to cross promote was clearly a win-win for both partners. Effectively learning how to market with other businesses can decrease ad costs and skyrocket your success!

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Oscar Night

Who doesn’t love Sandra Bullock? She’s beautiful, never aloof, and married to an all-around cool guy, Monster Garage’s Jesse James. We’re so glad she won The Oscar Sunday night! She’s always red carpet classy. (Oh, yea, her acting doesn’t suck either.) How can you tap into the Oscars to create big buzz and promotion for your business? Maybe you could invite clients to share their own celebrity sighting stories… and if they bring in a copy of a photo with a celeb, they get something free or discounted. Create a celebrity & client wall of fame.

~ Holly George & Your Spitfire Promotion Team

We roll up our sleeves daily to brainstorm the most unique and effective collaborative promotions. Join our client database to meet your ideal marketing partners, and achieve big media impact and sales growth… at a fraction of the cost of going it alone: www.spitfirepromotiongroup.com

Go Ahead, Tweet Your Own Horn

Twitter reached a huge milestone yesterday: 10 billion tweets. Unfortunately, the milestone came from a protected user, so they turned to the next logical tweet: 10,000,000,001. While most of the tweets have been annoying reminders about what your friends are eating, there have been some monumental tweets; photos taken from space, picture of Miracle on the Hudson. Think about some of the milestones you’ve reached with your Spitfire business and use them to your advantage. Girl, it’s time to celebrate (and of course promote) your well-deserved accomplishments!

Michaela,
Spitfire Mom Spin Doctor

Michaela Wickman is a fellow Spitfire Mom and seasoned copywriter helping all spitfire moms grow their businesses with flair! She can be reached at www.spitfiremom.com. Work with Holly George, Founder & Spitfire Mom extraordinaire to create, launch & grow your perfect business: www.spitfiremom.com/whatsnext

Funding Your Dream

Well-known Olympic athletes are like celebrities, but for a majority of them, they are unknown, and barely scraping by to fund their dreams of competing in an Olympics. Some athletes have resorted to extreme forms of fundraising to earn money for travel and training expenses. In one example, a New Zealand taekwondo athlete has opened a brothel to finance his preparation for the 2012 Olympic Summer Games in London. Not really the Spitfire Mom’s choice… but certainly thinking outside the box! How can you fulfill a need while lining your pockets? With drive, determination, and a bit of creativity, the sky is your limit!

Michaela,
Spitfire Mom Spin Doctor

Michaela Wickman is a fellow Spitfire Mom and seasoned copywriter helping all spitfire moms grow their businesses with flair! She can be reached at www.spitfiremom.com. Work with Holly George, Founder & Spitfire Mom extraordinaire to create, launch & grow your perfect business: www.spitfiremom.com/whatsnext