Entrepreneurs & Small Businesses - Promote Yourself!

Small business owners wanting to snag attention and build expertise, take note! An easy and inexpensive way to promote yourself is to publish articles on the web. If the thought of writing an article makes your cringe, that’s ok. Hire a ghost writer, or enlist a good friend who loves to write to ease your pain. Before you write one word, ponder the following questions:

• What am I passionate about?
• What life experience do I want to share?
• Who is my target audience, and what are their interests?
• What do I want to teach the reader?
• How do I want to be known?

You must decide what and how you will tell your readers. Start small. Create a title that will knock their socks off, and be concise throughout your article. Make sure your editorial is organized and easy to read; use bullets and numbers to outline key points. Also, use keyword phrases in your title and throughout your article if you want searchers to find you. When tackling your conclusion, restate your main points, encourage the reader to take action, and always end with a call to action.

After polishing your work to perfection, you’ll want to research areas on the web to publish to the world. Displaying your written work on several venues will generate increased traffic to your website. Some examples include: niche websites, electronic newsletters (e-zines), article directories, and blogs. Now, go get published!

Still stumped on where to begin? We can get your on the right track. Sign up today at www.boostyourbottomline.com/freebie for your free Jumpstart Coaching call.

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WANT TO USE THIS ARTICLE IN YOUR E-ZINE, WEB SITE or BLOG? You can, as long as you include this complete blurb with it: Certified Guerrilla Marketing Coaches & Marketing Spitfires™ Holly George and Leslie Hamp are creators of the Business Boost In A Box. To learn more about the step-by-step program, and to sign up for their *FREE* Marketing Mastery Success Kit, visit www.boostyourbottomline.com